We teach and encourage healthy living, self-confidence, creative accomplishment, community service, and the pursuit of personal achievement.

Our goal is to inspire and motivate contestants to see that they are strong, independent, and capable individuals who can accomplish anything they set their minds to.

We hope that each contestant comes away with more than just a title. We hope they see that the effects of a positive attitude, self-respect, respect for others, and the fulfillment of knowing that they are good role models will last much longer than beauty or a crown.